Abstract This paper reports the findings of a survey on European airlines often categorized as low-cost carriers to see to which extent they have changed their business model towards a hybrid strategy, adopting features of full service network airlines. Data is provided on relative frequencies of attributes of the low-cost business model retained and modified respectively. The survey concludes that short-haul airline business models in Europe converge. A large percentage of low-cost carriers has evolved into hybrid carriers which blend low-cost traits with those of full service network carriers.

    Highlights ► The paper presents a methodology for comparing airline business models. ► This methodology is applied to what are considered Europe’s largest low-cost airlines. ► A number of different business models are found to exist among these carriers. ► A large percentage of airlines have evolved into hybrid carriers.


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    Titel :

    Low cost carriers going hybrid: Evidence from Europe


    Beteiligte:
    Klophaus, Richard (Autor:in) / Conrady, Roland (Autor:in) / Fichert, Frank (Autor:in)

    Erschienen in:

    Erscheinungsdatum :

    2012-01-01


    Format / Umfang :

    5 pages




    Medientyp :

    Aufsatz (Zeitschrift)


    Format :

    Elektronische Ressource


    Sprache :

    Englisch




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